Similarly to how Apple TV works with Siri voice commands, Hulu Plus subscribers will be able to tell Cortana to open Hulu and do a number of operations automatically, using commands starting with “Hey Cortana, Hulu.”, accompanied by what the user would like Hulu to do when opening, such as “.watch Seinfeld”, or “.watch the latest episode of Seinfeld”. The new Hulu Universal app supports a number of brand new features, including Cortana voice commands, that work directly from the Windows 10 taskbar. The existing Hulu app, initially built for Windows 8.1, is split into two separate versions, one for PC and the other for mobile. Yesterday, February 15, Hulu has officially launched its own Windows 10 Universal app, which works across all devices, from Windows 10 laptops, Windows 10 phones, tablet PCs and Surface devices.

While Netflix has taken the driver’s seat, for a variety of reasons, including a lower cost of subscriptions, as well as easier access to the service, being one of the first streaming services to support Windows 10 with its own universal app, it can be argued that Hulu’s content is newer and more up-to-date than Netflix, with a movie selection that goes beyond the average 2-3 star rating of, at the very least, 70% of movies and shows available on Netflix.

Hulu is one of those apps that has taken the backseat in recent years, with Netflix pushing for control of the cord-cutting share, with a growing number of “Netflix Exclusive” content, including major Marvel TV shows, and original series like Atelier, Narcos and Sense8. Hulu's new Windows 10 Universal App comes with Apple TV-like features

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